Posts

Film Industry : Marketing - Marvel Cinematic Universe

1) How many films were there in the Marvel Cinematic Universe (MCU) at the time of this article? 22 films featuring the comic book characters are set. 2) How much money have the MCU films made in total according to this article? More than $18.2bn (£13.7bn) to date. 3) Why did Marvel create the Avengers films? Marvel was recovering from bankruptcy and had sold off the film rights to some of the company's most popular characters like the X-Men and Spider-Man. 4) Who owns the rights to Spiderman and why is the character now appearing in Marvel films? Sony Pictures and MCUR have partner ship.  5) Which company owns the rights to the Fantastic Four and the X-Men? Disney owns the film and TV rights to the Fantastic Four and the X-Men. 6) Look at the very end of the article. What has Disney announced regarding TV shows on their new streaming service   Disney+? Disney has also announced plans for several new Marvel TV series, including one based on Thor's adopted brother Loki, on...

Industries: Ownership and Control

1)what is a conglomerate in the media industries Major media companies are called conglomerates they own lots of subsidiaries (smaller companies). 2)What is a subsidiary? Its a smaller company owned by a bigger company.  3)What are the benefits for media companies of vertical integration The benefits of media companies of vertical integration is that they own many more subsidiary companies and with that it makes them own more money. 4)What are the benefits for media companies of horizontal integration? The company gets bigger and has less competition . It can reach more audiences . It can share resources and save money . 5)Give three examples of media companies or brands that have used synergy to maximise their profits. There are examples in the notes above to help you . Disney Netflix Gopro  6)What is convergence and what device has changed the relationship between audiences and producers?  Now read   this article about Face...

Demographics and Psychographics

  1) What information do media companies use to create a demographic profile of their audience? A ge, G ender, E ducational level, S ocial class, R ace, E thnicity   2) Why are media companies and advertisers increasingly using audience profiling and not just demographics? P ersonality,   I nterests,  A ttitudes,   L ifestyle choices,   P referred brands,  M otivations for buying 3) What are the seven different Psychographic groups?  E xplorers ,   A spirers ,   S ucceeders ,  R eformers ,  M ainstreamers ,  S trugglers ,  R esigned 4)  Write a brief summary of what each Psychographic group is seeking or motivated by. E xplorers – Seek adventure, new experiences, change and discovery. A spirers – Seek status, image, style and recognition from others. S ucceeders – Seek control, success, stability, and high-quality, reliable brands. R eformers – Seek personal growth, ethics, authenticity and social respo...

Demographics

Image
 Age: Early Teens - Mid 50s    Gender: Mainly females but also males Race: Mainly black but also white  Home: childhood place  Indiana USA Job: singer  

GSCE Media Autumn Term Index

1) First blog task - 10 questions 2) Poster Analysis 3) Denotation and Connotation 4) Introduction to Photoshop 5) Mise-en-scene: Stranger Things 6) Camerawork - Doctor Who: Shots and angles 7)  Camera Movement and Editing 8)   Blog feedback and learner response 9) Demographics 10) Demographics and Psychographics   11)  Reception Theory: 12)  Audience: Effects Theory 13)  Industries: Ownership and Control

Blog Feedback

Image
 

Camera Movements And Editing

Image
  TILT The tilt shot is when the camera tilts up or down from fixed point. The director might have used this to show how the v illain or hero can be made to look weak or powerful. The effects for the audience can cause tension to build up.    CRANE The camera shot is a shot where the camera is attached to a crane and track or swoop in or out as required. The director might have used this to show a large high angle , epic scenes of dramatic action.     PAN   The pan shot is when the camera is horizontal and    turns left or right. The director might have used     this method to follow movement  a whip pan can     create a feeling of action or drama. Pace The effects for the audience is that hit makes a huge difference for the audience for example slow cuts build tension while the fast cuts suggest action and excitement.     Cut    The effects for the audience can be when a shot  ...